Using AI in the hospitality industry
Brian Lastovich and Hope Dorman discuss a study on AI's transformative impact on the hospitality industry, focusing on customer and employee interactions. While AI boosts efficiency and personalizes guest experiences, the study uniquely emphasizes a human-centered approach—using AI to empower and engage employees rather than replace them. This perspective offers insights into balancing technology with workforce development in hospitality. Watch the full discussion here.
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SHR has successfully introduced an AI-powered assistant that revolutionizes task automation within Central Reservation Systems (CRS) and Customer Relationship Management (CRM) platforms. This innovative tool is designed to significantly enhance operational efficiency by streamlining workflows, accelerating response times, and optimizing data management for hospitality businesses. By incorporating AI technology, SHR not only alleviates manual workloads but also enriches guest experiences through tailored interactions.
How is AI shaping the workforce
MGM Resorts Deploys Amadeus CRS Across North American Portfolio
MGM Resorts has rolled out Amadeus’ Central Reservation System (CRS) across its North American portfolio. This integration aims to enhance the company’s ability to manage reservations and customer data more effectively, streamlining operations and providing a more seamless experience for guests. The move is part of MGM’s efforts to stay ahead in the competitive hospitality market by leveraging cutting-edge technology.
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